The 5 Most Common Marketing Mistakes
The marketing
and promotion of any product or service is a challenge. What's
the best way to market my company? What strategies should I
use? How do I best allocate my budget to get the greatest impact
and return? We've compiled a list of 5 of the most common mistakes
companies make when marketing their products and services....view
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Your
web traffic and your bottom line
Most companies that have websites have access to traffic
statistics, usually provided by their web host. Those that don't look
at these files (or use a bargain basement web hosting company that
doesn't provide them) don't know what they are missing- there is a
wealth of information to be found, and reacting to this information
can have a positive impact on a company's bottom line...view
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The
"Black Hole" of Internet marketing
It’s a place
where you are totally apathetic about online promotion; you just don’t
want to have anything to do with it...view
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Magnify
Your Sales Letter’s Potential By 50% Or More
With A Technique That 95% Of Website Sales Letter’s Aren’t Using!
A simple and yet, little known technique
that's being neglected by 95% of the website sales letters out there.
This technique when applied to your website's sales presentation can
increase response...view full
article
Spamming
The Internet - Are YOU the next Victim?
When you hear the word SPAM, what comes
to your mind? Is the term worse then the meaning? This
word SPAM is causing unbelievable hysteria on the internet...view
full article
What
Is Branding And Why Is It So Important?
So
what's this thing called "branding" that we hear everyone talking
about? And most importantly, how important is it to you and the success
of your company? Here's the confusion - if you were
to ask ten different "marketing experts" to define branding, you would
get ten variations on what branding means and how to properly develop
a strong brand....view full article
White
Papers: Goals and Effective Use
In
the world of technology, white papers are so very important. Yes,
I know, they can be a major slog to deal with -- to produce, edit
and read. . . and to get everybody to sign off on. However, they really
are a valuable complement to traditional marketing...view
full article
How to use the
latest e-messaging strategies to increase profits
Many
types of Internet advertising don't work as well as they once did.
People have gotten used to banners and don't click on them. Some ezines
have failed to keep their readers' interest and ads sometimes get
less response. Search engines are overflowing with submissions. Getting
your site listed high is almost impossible.
More and more businesses and organizations are now turning to email
marketing to keep profits rolling in.
View full article
5 Ways To Make Your
Website Sales Letter Produce Results
Writing a sales letter that produces positive
results is an exacting science. Here are 5 suggested elements to include
when drafting your sales letter...view
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Selecting
and Evaluating Keyphrases for Search Engine Marketing
Many businesses recognize that search
engines can bring volumes of highly targeted prospects to their website,
typically at a fraction of the cost of traditional marketing. Unfortunately,
these same companies often overlook the most important part of their
search engine marketing campaigns, which is keyphrase selection and
evaluation...view full article
Food
For Thought...Spider Food That Is
As searching remains the second most popular activity and function
of the Internet (e-mail is number one), prime search engine visibility
and strategic Internet marketing have proven to be vital to any business
that wants to succeed online...view
full article
Wading Through
The Search Engine Myths
There is an
abundance of search engine information available on the web- some
of it valuable, much of it contradictory. Throughout the years, some
prevailing search engine myths have developed...view
full article
Internet
Usage Patterns Can Enhance Your Results
Over the past few years, on-line advertising
has proven to be far less effective than most industry experts originally
estimated. This does not mean that on-line advertising can’t be effective
for your business...view full article
Encode
Your Email Address And Kill Spam
How can you stop the unsolicited, bulk commercial email we call spam?
Well, lets be honest - you can't. Not
entirely. But it's easy to avoid as much as 90% the of spam you get.
Let me explain...view full article
